At StaticJam, we’re all about empowerment and confidence through hair. There is one woman in history that championed this in the 1900’s and still has a big impact on inspiring women today.
Madam C. J. Walker is recorded as the first female self-made millionaire in America, who made her fortune by developing and marketing a line of cosmetics and hair care products for black women through the business she founded, Madam C. J. Walker Manufacturing Company.
After suffering from hair loss and scalp issues, her products promoted hair growth and in keeping the scalp moisturized. Many of her company's employees, including those in key management and staff positions, were women. Between 1911 and 1919, during the height of her career, Walker and her company employed several thousand women as sales agents for its products. By 1917, the company claimed to have trained nearly 20,000 women.
Most of the company's sales were from touring America, attending trade shows, door to door sales and even modern day strategies by securing magazine coverage. Although ‘influencers’ were not a known strategy back then, you could say the real women sale ambassadors were exactly this, influencers.
Madam C. J. Walker represents agility, strength, confidence and innovation. When the odds were against her not only as a woman, but of one from a minority. She rallied up other women to join her on the journey and continue to grow with her, because women are stronger together. Not only did she make an impact in the cosmetics industry, she made history for women around the world.
To us, Madam C. J. Walker has the StaticJam effect!